Barça unveils limited edition El Clásico jersey with Rosalía Motomami

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Barcelona unveils a limited edition kit for El Clásico against Real Madrid

Barcelona has revealed the design of a restricted edition shirt crafted for the upcoming Clásico clash with Real Madrid. The kit features the Motomami emblem from Rosalía, reflecting an advertising collaboration that ties the club to the Spanish artist’s bold style.

Barcelona’s Rosalía Motomami design for the Clásico in LaLiga 2022-2023

Pricing, where to buy, and availability

The limited edition shirts are already on sale at the Barça Store locations in Barcelona, including Camp Nou, Paseo de Gracia, Canaletas, and at the airport. They are also available in Madrid and La Roca Village, with parallel sales online via the official Barcelona website. This information is reported by Goal.

It is noted that the collection includes multiple variants and size options. In-person shoppers can find four models across the line: two men’s versions, one of which is signature edition, and two women’s versions. Prices are listed at €399.99 for standard models and €1,999.90 for premium signed editions. These price points appear for both men’s and women’s kit lines.

Which kit do fans rank highest?

  • 52% Real Betty
  • 11% sao paulo
  • 5% cremonese
  • 25% Ajax
  • 7% Burnley

The vote tally shows 16369 participants have weighed in so far, reflecting strong fan interest in the club’s limited edition release. This snapshot comes from discussions circulating around the kit drop and fan polls reported in coverage of the event by Goal.

Explore all Barça 22/23 kits currently on offer

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For more context, this limited edition drop aligns with Barcelona’s ongoing strategy to blend sport with high-profile cultural partnerships, appealing to collectors and everyday supporters alike. The Rosalía Motomami motif brings a contemporary edge to the team’s traditional colors, sparking conversations about branding, fan engagement, and exclusive merchandise within global football markets. This approach has been observed in comparable collaborations across major leagues, where limited runs create urgency and elevate club storytelling as part of a broader merchandising initiative. The public reception to these designs often reflects the balance fans seek between loyalty to the club and affinity for the artists and themes attached to the collection. The overall aim is to deliver a product that resonates with supporters who value both performance and style on match days.

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