Experts from the Higher School of Management at the National Research University of Economics have identified several Russian regions that promise unforgettable impressions and fairy-tale moments during the winter holidays. The findings, shared with RIA News via the institution’s press service, spotlight destinations where history, culture, and seasonal traditions converge to create memorable experiences for visitors from Russia and beyond [attribution: Higher School of Management, NRU Economics].
Among the standout selections, Suzdal is highlighted as the all-Russian capital of the New Year for 2024, a designation that underscores its rich heritage and festive atmosphere. The town’s structures, including the historic walls of the Kremlin, are noted for their ability to “come to life” for travelers, offering narrated glimpses into the city’s ancient past and its enduring role in regional celebrations [attribution: Higher School of Management, NRU Economics].
In addition to Suzdal, the list features the village of Martynovo, located about 60 kilometers from Uglich. There, visitors can explore a museum dedicated to the Katskari, an ethnic group with roots dating back to the 15th century. Guests are welcomed into a century-old Russian hut and invited to participate in traditional rituals such as the practice of “knocking on the Christmas tree” and the local style of Christmas fortune-telling, experiences that blend history with living culture [attribution: Higher School of Management, NRU Economics].
Other notable entries in the top seven include Izhevsk, Ulan-Ude, and Salekhard, along with the Yakut village of Tomtor and the Altai Republic. Each destination offers a distinct winter landscape, unique customs, and family-friendly activities that align well with holiday plans for travelers seeking authentic regional experiences rather than the typical tourist routes [attribution: Higher School of Management, NRU Economics].
The timing of the release suggests a growing interest among travelers in planning early for the New Year holidays. While some may consider international getaways, this analysis confirms a trend toward domestic travel within Russia, with explorers chasing snow-covered scenery, historic museums, and festive events that mirror the season’s magic. The insights reflect broader considerations for holiday itineraries, including regional accessibility, cultural programming, and the availability of guided experiences that illuminate local storytelling traditions [attribution: Higher School of Management, NRU Economics].
For readers outside Russia who are curious about winter tourism in the country, these recommendations offer a glimpse into how regions leverage tradition, architecture, and seasonal folklore to craft memorable holiday moments. They also underscore the importance of planning ahead to secure accommodations, travel routes, and guided tours that can enrich a winter visit with deeper cultural context and personal connections to local communities [attribution: Higher School of Management, NRU Economics].