Sweet He was a guest on the way back from Pedro Ruiz to TVE’s Nothing Special, where the influencer joined the discussion to tackle how technology and social networking shape daily life, including the challenges of compulsive use. The segment, tied to a conversation about Instagram and TikTok, acknowledged that many people lose track of time on their devices, yet the program chose not to expand that thread with the presenter in that moment.
Ruiz then shared a satirical sketch they had recorded together, featuring Antonia San Juan and Javier Quero. In the sketch, a man breaks into tears at his wife’s funeral because his latest post failed to make an impression on social networks. The host posed a pointed question: was this an exaggeration or a genuine reflection of a digital era obsession? The guest pushed back, insisting that the situation reflects only a small minority, about 1 percent, whose behavior is alarming and out of touch with reality. This stance framed the discussion as a broader critique of online validation while acknowledging that a few cases spark real concern. (citation attribution: TVE)
During the show, the influencer recounted a personal moment that highlighted the clash between social media and real life. He described a powerful scene at his uncle’s funeral, when he was embracing his aunt tightly and a young girl approached with a phone, ready to request a photo. Startled by the intrusion, he did not respond, choosing to protect the moment rather than participate in the online spectacle. The anecdote served to bridge the humor of the sketch with a serious reflection on how social media can intrude on intimate moments. (citation attribution: TVE)
To illustrate the tension further, the aunt present in the story reacted with concern and questioned whether this would be a good moment for such a request. The girl, however, was standing near the funeral home, seemingly unaware of the delicate timing. The exchange underscored how rapidly people blur lines between personal grief and public sharing, a dynamic that many viewers find relatable in today’s media landscape. (citation attribution: TVE)