EurofirmsGroup, a leading national talent management company, welcomed Raj Sisodia, a renowned professor and widely respected lecturer, to its headquarters for a discussion on conscious capitalism. Sisodia shared with the group’s leadership the benefits of running an organization that prioritizes people’s well-being alongside economic profit. This philosophy has gained global traction since 2008 and aligns with Eurofirms’ 30-year People First culture, which remains a core driver of how the company operates.
Sisodia argues that a shift in the economic paradigm is essential. Business leaders should focus on the well-being and development of employees, suppliers, and customers, creating a positive impact for people, society, and the environment. In his latest book The Healing Organization, he explains how this transformation can be achieved and why it yields strong economic results, offering real-world examples of companies that have pursued this approach. According to Sisodia, organizations should have a clear purpose shared by all members and work for the benefit of all. Leaders who focus on people and purpose rather than power or money, and who cultivate trust, collaboration, and a constructive culture, drive healthy competition and better outcomes for everyone involved.
While capitalism has improved many aspects of life, it also brings significant challenges. Poverty, wars, and natural disasters exist alongside rising workplace stress, anxiety, depression, burnout, and mental health concerns. The call is to create organizations that heal, promote healthy growth, and reduce suffering so work brings more joy to people’s lives. The aim is to raise economic awareness and explore how companies can serve others. If the current approach remains unchanged, the planet faces severe consequences. The core message is that doing good for people can be economically advantageous, and adopting conscious capitalism is presented as a sustainable path forward. The discussion emphasizes that without significant change, the future of humanity could be at stake.
Inspiration for Eurofirms and the People First corporate culture
Miquel Jordà, the CEO and owner of Eurofirms Group, spoke about the compelling nature of conscious capitalism. He identified strongly with the philosophy since Eurofirms embraced a People First approach, placing well-being at the center of every business decision. Creating work environments that foster respect, responsibility, transparency, and empowerment allows people to reach their full potential and stay aligned with the organization’s purpose. The result is strong performance and enduring commitment to the company’s mission, according to Jordà.
Sisodia highlights that many organizations are already implementing this model because it makes everyone win, and he views well-run companies as heroic examples of how business can contribute positively to society while achieving solid results.