While selling Europe’s main markets begin to declineAlicante’s supporters seem to have found a way. New market niche in North America and especially in the United States. It is a market where Provia, the employer of the sector, has started to work to establish sales networks, as in all of Europe, in recent years.
It looks like the strategy is starting to pay off. For this reason, alibuilding – the organizer who created it Juan and Pedro Alcaraz, founders of Goldcar, after selling this company -, reported that it has already closed this Thursday first sales transactions citizens from this country.
It was especially in its promotion. Polop HillsA site with 179 detached houses in the municipality of the same name. The company underlines that, however small percentage of total salesArrival of the first citizens of the United States confirm interest In this market, as the general manager explains, compared to the most traditional countries for the real estate sector, José Antonio Izquierdo.
“Our promotion 74% soldand its work in four new phases They will be completed in 2024 by 59%. “In these, although at a very preliminary stage – but already as an important starting point – we have made sales to citizens of the United States,” he commented. Izquierdo also explains:The same event is also recorded here: Benidorm Beach, one of the star developments of the organizer, whose work is already completed. “It’s not about the sales volume, which is not high, but about the interest it generates and the increase in sales. The potential that this market could represent “For our future projects,” he explained.
Polop Hills consists of single-family houses located in the interior of the Marina Baixa area, a few kilometers from the city of Benidorm (Alicante). The urbanization is located in a natural residential area at the foot of Mount Ponoig, with views of the Mediterranean on the horizon, just a few kilometers away.
Mediterranean lifestyle
“The United States market, like other markets of greater importance than Eastern and Northern Europe,Appreciates our open housing model with common areas, but it combines these specific areas well. HE Mediterranean combination Having a home with natural light, access to the community and all the services required of a home adapted to environmental requirements attracts the attention of the North American buyer,” said the president of Alibuilding.
According to Izquierdo, data shows that the weight of sales in the Polop Hills case continues to decline, primarily to European Union citizens Netherlands and Belgiumas well as traditional ones such as Germany, France and those who come United Kingdom. Eastern countries have also been participating in these for years. Poland first and then Ukraine.
“But our arrival and our testing show that there is interest from the other side of the world, from the United States, in getting to know this corner of our part of Europe and making a home here: services, citizens’ safety and quality of life Izquierdo says Costa Blancans are competing with other more traditional retirement or investment destinations for North Americans in their home country, such as California or Florida or the coast of Mexico.
Projects on Costa Blanca
Alibuilding has projects developed in locations such as Calpe and Denia. Alicante And Benidorm. In the latter city, they have homes in the Benidorm Beach development, which is located on the Poniente coast and has already been made part of the skyline of the city that is the tourism capital of Spain.
Alibuilding plans to start promotions in Finestrat and new projects in Polop, El Campello, Jávea and Mutxamel in the coming months. He also completed his latest projects developed in Madrid.