MacBook Air M3 Launch and Russian Market Details

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MacBook Air with M3 chip hits global markets and reaches Russia with pricing details

The MacBook Air powered by the M3 processor was unveiled on March 4 and has since entered global distribution. In Russia, early imports place the basic model around 145,000 rubles, according to reports from the Hi-Tech Mail.Ru portal. This marks a notable debut for the line in the region, signaling strong interest from local buyers in a lighter, more capable Apple portable.

Russian sales data from the CDEK.Shopping service showed the first price points for the MacBook Air M3 starting at 144.8 thousand rubles for the configuration with 8 GB of RAM and 256 GB of storage. The top-end variant with 24 GB of RAM and 2 TB of storage lists at 269 thousand rubles. These figures reflect the model lineup available to Russian consumers and highlight the range from entry-level to high-end configurations.

One practical note for buyers is that these laptops come with an English keyboard layout. Charging the device may require a power adapter compatible with Russian outlets. Despite this, the system’s native Russian language support ensures the user can activate and operate the MacBook Air M3 within the Russian federation without issues. This makes setup straightforward for local users who prefer Russian language settings while still enjoying full English keyboard familiarity.

Compared with its predecessor, the 2024 MacBook Air features the newer Apple M3 chip, improved performance, and enhanced connectivity. Notable upgrades include the ability to drive two external displays and faster Wi-Fi, which translate into a smoother workflow for professionals and power users. Functionally, the M3 model follows the design and core experience established by the MacBook Air with the M2 chip, introduced in the prior year, while delivering measurable gains in processing power and display capability.

A demonstration from a technology journalist showcased how the MacBook Air M3 handles graphical tasks and gaming, including Baldur’s Gate 3, along with other popular titles. The test highlights the laptop’s capability to run modern games smoothly at reasonable settings, underscoring its suitability for users who want a portable machine that can handle both productivity and entertainment without compromise.

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