Vectalia participates in Fitur 2024 to showcase its most distinctive experiences for visitors across North America and beyond. The company’s stand is located in Pavilion 10, Stand 10C 16, where a notable program unfolds, including the 65th edition of the Literature Night on Thursday, January 25, at 13:00, continuing a cherished tradition from prior years. The venue draws upon the gastronomic setting of the Maestral restaurant in Alicante, blending travel, culture, and cuisine in a unique way.
Carmen Mola opens Maestral Literature Evenings this year
At this edition, a handful of authors who have contributed to previous Literature Nights will participate once again. The event features the newly awarded Planeta Award 2023 recipient, along with other prominent voices. The lineup includes well-known writers who will inaugurate the evening and join a program that pairs literary works with a specially curated menu supplied by the Planeta publishing house. A distinctive wine from Casa Sicilia in Novelda accompanies the dinner, marking memorable moments in this literary and gastronomic collaboration which has sustained itself monthly for eight years.
The social commitments undertaken by the Vectalia group during the year, together with the experience of the Sicilia winery, will be highlighted at Fitur. For more than a century, the business group has transported thousands of passengers, linking cities and people, coordinating transport networks, bus stops, and landscaped car parks. As a Spanish family business, Vectalia provides a range of services that extend beyond mobility, including private cleaning, private security, and maintenance services. The company emphasizes responsible corporate citizenship and its ongoing role in supporting communities through mobility solutions and local partnerships. [Citation: Vectalia at Fitur 2024]
The stand prepared by Vectalia for Fitur 2024
History of Evenings
The monthly Literary Evenings at the Maestral restaurant in Alicante have grown into a distinctive cultural tradition. Writers associated with Planeta pair their literary works with a themed menu and a wine chosen to reflect the narrative, creating a multisensory experience. Over the years, the roster of participating authors has included many notable names, reflecting the event’s prestige and appeal. The evenings have drawn readers, critics, and casual visitors alike, all seeking to explore storytelling in a convivial, culinary context. The collaboration between authors and Vectalia fosters a unique cultural footprint within the mobility and hospitality sectors, illustrating how travel and culture can intersect in meaningful ways. The tradition remains a cornerstone of the brand’s engagement with communities and partners who value literary culture and shared experiences. [Citation: Maestral Literary Evenings program]
The group will be actively present at Fitur, using the platform to highlight its broad portfolio of professional activities. By organizing a series of meetings with companies and institutions connected to mobility management and services, Vectalia demonstrates a commitment to innovation, sustainability, and customer-focused transport solutions. The company continues to emphasize service excellence and responsible practices as it expands its network and partnerships across regions.