From January through August 2023, the market for used pickup trucks in Russia showed notable momentum, with sales rising by 15 percent. Within this segment, Japanese-brand pickups accounted for half of the secondary market, a share that remained steady compared with the prior year. This stability in market share occurred even as total transactions grew, underscoring consistent demand for Japanese models in the Russian used-car sector. (Source: Autostat Information)
In the first eight months of the year, roughly 30.3 thousand pickup trucks changed owners in Russia. The continued dominance of Japanese brands is reflected in the firm 50 percent share of the used-pickup segment, alongside a 15 percent increase in the number of units sold, which rose to about 15.3 thousand vehicles. Toyota and Mitsubishi stood out as the segment leaders, while Nissan sat in fifth place behind domestic stalwarts UAZ and Izh. (Source: Autostat Information)
Among American pickups, the secondary market exhibited more pronounced growth: sales climbed by nearly 39 percent, reaching around 2.6 thousand units. Ram emerged as the standout brand with the strongest growth in this category, signaling a shift in buyer preference toward American models within the used-pickup market. (Source: Autostat Information)
The share of American pickups in the overall market structure increased from 7.1 percent to 8.5 percent during the period, while Chinese pickups also gained traction, rising from 4.7 percent to 5.1 percent. Across January to August, more than 1.5 thousand Chinese pickups found new owners, illustrating a broadening mix of brands in the Russian used-truck landscape. (Source: Autostat Information)
On the new-pickup front, Chinese models posted a substantial surge: sales jumped 5.3 times, totaling about 4.7 thousand units in the same January-to-August window. Their market share climbed to 45 percent, up from 20 percent the previous year, marking a dramatic rebalancing of consumer preferences toward Chinese-made pickups in the new-car segment. (Source: Autostat Information)
Looking back, the market context included a prior benchmark where the weighted average price of a new car in Russia exceeded 3 million rubles, a figure that provides a backdrop for understanding the affordability and demand dynamics that shaped both new and used-pickup sales in 2023. (Source: Autostat Information)