Hyundai unveiled its Mufasa concept car in China, according to autohome.com.cn, signaling a new direction for the brand in the compact SUV segment. In terms of stance and proportions, the Mufasa is positioned to take the place of the Hyundai ix35, aiming to offer a modern compromise between practicality and style for urban families and outdoor enthusiasts alike. The concept emphasizes a bold design language intended to attract a global audience while fitting into Hyundai’s evolving lineup for crossovers and small SUVs.
The Hyundai Mufasa concept wears an X-shaped front end that features vertical block headlights and a prominent radiator grille, complemented by reinforced bumpers and a functional roof rack. Side steps on the sills and all-terrain tires reinforce its rugged aesthetic, suggesting capability beyond city streets while maintaining everyday usability. This look communicates Hyundai’s intent to blend a tough, adventurous image with refined interior space and efficient performance that suits diverse driving environments.
Industry chatter suggests the production version could debut at the Shanghai Motor Show on April 18, with market launch expected later that summer. The public preview and media coverage point to Hyundai aiming to capture attention in a crowded segment by offering distinctive styling paired with practical engineering. The first public images of the Mufasa series were disseminated by the Chinese Ministry of Industry, underscoring official interest in the model as Hyundai tests alignment with local standards and consumer preferences. The car measures 4475 mm in length, 1850 mm in width, and 1665 mm in height, a footprint that places it longer than the Creta familiar to many, but shorter than the Tucson. The crossover is described as being equipped with a 2.0-liter naturally aspirated petrol engine delivering around 160 horsepower, with a top speed reported near 187 km/h. This powertrain choice aligns with Hyundai’s emphasis on accessible performance, steady everyday reliability, and favorable fuel economy for a vehicle in this class.