GAC Motor has outlined plans to broaden its presence in the Russian market during 2024, signaling a substantial product expansion to complement its growing dealership network. The information, reported by the Telegram channel Auto Stream, points to a multi-model strategy aimed at broadening the brand’s footprint and offering a broader selection to Russian customers.
A statement from the company indicates that four new models will be introduced in Russia throughout 2024, accompanied by a move to a new office location to support the anticipated increase in sales and regional operations. This move underscores GAC’s commitment to strengthening its local infrastructure and service capabilities as it scales up its market activity in the region.
Among the first arrivals are the GAC M8 minivan and the GS3 compact crossover. Both vehicles are slated to reach Russian showrooms in the second and third quarters of 2024, respectively, signaling a staged rollout designed to maximize market visibility and logistical readiness. The M8 is designed as a family-friendly multi-purpose vehicle, while the GS3 targets urban buyers seeking a compact, efficient crossover with modern features. These introductions reflect GAC’s strategy to offer versatile options across different segments in the Russian lineup.
Specifications for the M8 highlight its size and powertrain: it measures 5193 mm in length with a 3070 mm wheelbase, and is equipped with a 2.0-liter turbocharged engine delivering about 252 horsepower, paired with a robotic transmission. The GS3, on the other hand, relies on a 1.5-liter turbo engine producing around 177 horsepower, also offered with front-wheel drive and either a five-speed manual or a robotic transmission. Together, these details illustrate a focus on robust turbocharged performance with efficient drivetrains suitable for a variety of road conditions in Russia, balancing power with everyday usability for potential buyers.
Current GAC models in Russia include two crossovers, the GS8 and GS5, which have already contributed to the brand’s growing showroom presence. By the end of October 2023, GAC reported sales of about 1.8 thousand vehicles in Russia, a figure that represents roughly a fourfold increase compared with the same period in the previous year. This momentum highlights the market’s healthy reception of GAC’s crossover lineup and the brand’s strategy to expand its product offering in parallel with increased local sales infrastructure.
In related industry news, there have been reports that Dongfeng Motor Corp. is preparing a rival minivan launch aimed at taking on established players in the segment, including the Toyota Alphard. This competitive development underscores the ongoing efforts by Chinese automakers to deepen their footprint in international markets, including Russia, where demand for spacious, premium minivans remains a focal point for strategic growth. The broader implication is that market competition could escalate as more brands introduce versatile family vehicles positioned to capture share in the mid-to-large minivan category, potentially reshaping consumer choices over the coming years (Auto Stream).