Price adjustments across several automakers in August 2023
In August 2023, fourteen vehicle manufacturers immediately revised their price lists in Russia. This update was reported by the automotive news portal and reflects a broad shift across multiple brands.
Notably, Moskvich raised prices starting August 1. The Moskvich 3 crossover saw a substantial hike of 228 thousand rubles, while the electric Moskvich 3e increased by 392 thousand rubles. These moves mark a significant change for a brand that has been reorienting its lineup and pricing strategy as the market evolves.
All FAW models also experienced price increases. The Bestune B70 liftback saw higher pricing, followed by the Bestune T55 and Bestune T99 crossovers, with increases ranging from about 49 to 50 thousand rubles. This pattern echoed broader upward pressure on family and sedan/SUV segments within the FAW portfolio.
Geely followed suit with August price changes. At the start of the month, the Tugella lost a discount of 100 thousand rubles, while the Coolray, Atlas Pro, and Monjaro faced increases between 30 and 120 thousand rubles. A subsequent exclusive benefit discount on Coolray with Atlas Pro added another 50 to 60 thousand rubles to the effective price, illustrating the complexity of promotions amid price realignment.
The Kaiyi E5 sedan saw a price rise of approximately 80 to 83 thousand rubles, while several BAIC models—U5 Plus, X35 crossover, and BJ40 SUV—registered increases in the range of 1,100 to 152,100 rubles, highlighting a broad uplift across BAIC’s lineup.
Great Wall Motor’s Poer KingKong model posted a notable increase, by about 400 thousand rubles, equivalent to a 13.3 to 14.3 percent jump depending on the configuration. This reflects the company’s strategy to adjust pricing in response to market conditions and component costs.
Chery and Omoda also reported price hikes across the board. The first tier of increase varied by model, starting around 60 thousand rubles, followed by a second adjustment of 40 to 60 thousand rubles in many cases, signaling sequential pricing moves within the brand families.
AvtoVAZ joined the wave of adjustments, lifting prices for its lineup by 20 to 65 thousand rubles during August. The changes across these brands illustrate a coordinated shift in retail pricing amid the competitive landscape and evolving demand drivers.
Earlier reports confirmed BYD YangWang Automobile Brand’s plan to launch a new luxury liftback designed to compete with the Mercedes-Benz EQS and BMW i7. That development, announced in the context of the August price updates, underscores the ongoing push toward premium electrified offerings in the market.
These movements collectively show how manufacturers are navigating currency dynamics, supply chain considerations, and regional demand to set pricing. Industry observers note that promotions and discounts can complicate the perceived value of a model, making the net price range sometimes difficult to compare across badges. Analysts suggest customers should track both the list price and any promotional credits or bundled benefits to understand the true cost of ownership over time. In many cases, the August adjustments also reflect strategic rebalancing of model lineups, where higher-end variants carry higher price tags while entry-level configurations see smaller increases. As the market continues to evolve, consumers in Russia and neighboring regions will likely experience continued price volatility across mainstream and premium brands, along with shifts in promotional strategies and financing options.
Sources note that the August activity aligns with a broader global pattern of price revisions among automakers responding to macroeconomic factors and regional market dynamics. Retail environments may continue to see similar adjustments in the months ahead, with shoppers advised to monitor official announcements and dealer communications for the most up-to-date figures and offers.