Apple can launch subscriptions on iPhone, Mac and iPad. The expert told why it is beneficial for the company

A few days ago, there were rumors that Apple is planning to introduce subscription programs for iPhone, Mac and iPad. The essence of the idea is that users get access to the equipment for a certain fixed monthly fee. At the same time, such an arrangement will differ from an installment purchase. The price per month will be less than the monthly payment when divided by 12 or 24 months, but if you do not pay, the device must be returned. Although there may be an option to buy the device.

Such a program is expected to be published at the end of this year. And Morgan Stanley’s chief analyst Katy Huberty believes the initiative could make the company rich.

According to the expert, the average user pays just $1 a day for equipment and services, but is willing to pay more if they get new services and opportunities.

It’s also possible that the new business initiative will shorten hardware replacement cycles and allow Apple to remove carriers and retailers from the user experience chain.

Please note that it is not known at this time what prices and subscription options will be. However, it is logical to assume that there will be several.😫 There will be no more news

Source: VG Times


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