Elche today has expanded its popular mobile ticketing initiative, bringing the sale point directly to fans in a new, widely accessible way. The program operates through a series of pop-up stations set up at community hubs, with the La Luna bar serving as a central hub where local supporters and season ticket holders can learn about savings, purchase options, and upcoming match details. This grassroots approach is backed by the fans’ association and the Penas Federation, giving the campaign a sense of momentum that resonates across Medio Vinalopó and neighboring towns. In Elche’s broader plan, the aim has been to reach fans wherever they gather, ensuring that the opportunity to secure a season pass is not tied to a single venue or time. By touring various locales and coordinating with local clubs in nearby regions, the campaign demonstrates a genuine commitment to accessibility and inclusion. The ongoing effort has already sparked noticeable engagement in towns such as Rafal, reinforcing the idea that community energy can drive tangible participation. As the program unfolds, officials are evaluating how to extend the model to additional municipalities, maintaining a flexible timetable that respects fans’ schedules while maximizing reach. The overall objective remains clear: to provide convenient access to season tickets while strengthening the sense of belonging among supporters who watch Elche play across a broad geographic area. This centenary initiative underscores the club’s intent to keep fans at the heart of its growth, leveraging the momentum of the federation’s network to broaden the campaign’s footprint across the region. The approach blends mobility with personal contact, enabling supporters to ask questions, compare options, and complete purchases on the spot. The positive reception in Medio Vinalopó—and in Rafal specifically—has reinforced a belief that the concept can translate well to other communities, creating a model that is both practical and inspiring for the club’s broader fan base.
The campaign’s reach continues to expand, and the latest updates show a steady rise in subscriber numbers. This morning, the tally surpassed 19,000, and the club remains on track to approach the 20,000 mark in the coming days. The momentum is fueled by clear communication, simple purchase processes, and a visible presence in local venues that makes the option to join or renew almost seamless. Supporters have responded with enthusiasm, appreciating the chance to handle the process in person, ask questions about benefits, and receive guidance from knowledgeable volunteers and staff. The momentum around mobile ticketing not only strengthens the club’s revenue streams but also reinforces the sense of community that defines Elche’s supporter culture. As the initiative continues to spread to other towns, it will be important to monitor how different communities respond and what adjustments might be needed to ensure smooth operations during peak hours or busy weekends. Nevertheless, the current trajectory suggests a sustainable path forward, where more fans can participate without the friction typically associated with traditional ticketing channels. Overall, the effort reflects a pragmatic strategy: meet fans where they are, provide clear, direct information, and simplify the process of becoming part of the season-long experience. With the campaign moving steadily toward its goal, the organization remains confident that expanding access will pay dividends in loyalty, attendance, and a deeper connection among supporters across the region.