Botànic and Valencia’s leadership discuss the impact of a potential tourist tax
The Generalitat’s head, Ximo Puig, has acknowledged that a tourist tax, recently filed in Parliament by Botànic parties, could influence European travel patterns. He described its effects as negative for activities tied to tour operators that rely on price competition. Puig indicated that municipalities most affected by tourism, particularly Benidorm and other Costa Blanca destinations, may choose not to apply the tax in those areas. The bill proposes a voluntary, municipal framework allowing councils to impose an extra charge ranging from 0.5 to 2 euros per night per stay. Puig reiterated that the tax is not aimed at being punitive and noted it would roll out in more urban areas like Valencia, where he believes a small levy, as seen across Europe, would have minimal impact on travelers.
Botànic moves to approve the tax before year-end
Puig clarified that the tourist tax would not take effect immediately in the Community of Valencia, describing the timing as not ideal. On Monday, the coalitions PSPV-PSOE, Compromís, and Unides Podem filed the bill to establish the Valencia tourist tax for stays within the Cortes, with a planned start date one year after approval. If enacted, the implementation would likely begin at the end of 2023. The proposal, titled “financial measures to promote sustainable tourism,” envisions a set of steps to foster sustainable travel and responsible hospitality practices. When asked about concerns over potential disruption to the sector, Puig stated that there is currently no plan to activate the tax this year, emphasizing that it remains a modest levy for travelers. He also noted that any form of environmental taxation should be considered in a broader context, echoing practices observed in many European regions rather than presenting a Valencian anomaly.
Botànic seeks a careful rollout and broad consensus
Puig outlined the approach he favors: shared responsibility for its implementation, involving concierges and other stakeholders, ensuring the tax would not move forward if a city council does not endorse it. He also highlighted that reaching consensus is challenging in a debate characterized by ongoing discussions within the tourism sector, including hotels. He insisted that the process should be conducted transparently and in a way that reflects a broad agreement among municipalities, industry players, and residents. The discussion continues to center on balancing environmental goals with the needs of the travel economy, while avoiding abrupt changes that could deter visitors.