Astrum Entertainment has appointed Tony Watkins as the new chief executive officer, according to the company’s press service. The announcement marks a strategic move for a developer and publisher that holds a prominent position in Russia’s gaming scene across consoles, PCs, and mobile platforms.
Astrum Entertainment stands among the region’s leading studios, with a portfolio that exceeds 20 titles and includes widely recognized games such as Warface, Lost Ark, and Atomic Heart. The new leadership aims to steer growth by expanding the roster of projects and exploring innovative gaming experiences for audiences in Russia as well as international markets.
Tony Watkins brings a substantial background to the role, most notably a long tenure leading the Russian division of the American game developer Electronic Arts for over fourteen years. His career also features senior positions at notable technology and entertainment organizations, including Kaspersky Lab, ESL FaceIT Group, and Lavazza. With twenty-five years of experience in the Russian market, Watkins is positioned to guide Astrum Entertainment through an era of rapid change in the global gaming landscape.
As chief executive, Watkins is expected to pursue a broad program of business development. Plans include strengthening the company’s portfolio, investing in new game concepts, and forging partnerships across Russia and beyond to reach new audiences and create cross regional collaborations. Such efforts aim to diversify offerings and accelerate the company’s ability to respond to shifts in consumer demand and platform preferences.
Meanwhile, the former owner of World of Tanks has indicated readiness to explore opportunities that could bring a version of their project to a Russian game console, signaling potential alliances that may influence the regional market dynamics. This development is viewed as part of a broader strategy to align major industry players with local distribution channels and emerging technologies. The implications for Astrum Entertainment and its partners will be watched closely by observers and stakeholders alike, as executives map out long term growth and resilience in a competitive environment.