Caviar, the Russian luxury technology house known for smartphones and wearables crafted from rare materials, unveiled a new collection called Secret Love to honor romance. The announcement came through a recent press release, signaling a bold step into a segment where art, jewelry, and high engineering intersect. The collection is built around themes of affection, devotion, and nature, presenting devices that aim to be as much statement pieces as tools. The name Secret Love evokes intimate moments and treasured memories, while the physical presence of the devices makes a similar impression to fine jewelry. The company describes the line as an exploration of how premium materials and careful craftsmanship can transform everyday tech into something collectible.
At the heart of the lineup sits Buket Dore, the flagship model described as the most lavish bouquet among gadgets. The design borrows heavily from pearls, symbols of pure affection and enduring devotion. The shell combines natural mother of pearl, 999 fine gold accents, and natural calfskin to create a tactile, luminous surface that catches light from every angle. The body is sculpted to curve gently in the hand, while the front and back surfaces carry a heart motif decorated with floral and foliar motifs, recalling the awakening of spring. Such details reflect a philosophy that luxury devices should be tactile as well as visual, offering beauty and comfort in daily use. The Buket Dore is framed as a centerpiece of the collection, intended for collectors who seek conversation pieces as much as top tier performance.
Serpentis Pearl presents a design centered on a heart shaped like a coiled snake. The motif nods to Bulgari Jewelry, whose serpentine pieces have long captured the public imagination. The visual language leans on shimmering scales and subtle contrasts between polished metal and the organic glow of pearl inlay, delivering a look that reads both mythic and modern. The reference to Bulgari and to cinematic glamour adds a touch of history and prestige, linking the device to stories of elegance and timeless appeal. In practice, Serpentis Pearl blends jewelry aesthetics with the engineering and software craftsmanship expected from a high end smartphone.
Deniz of Love embodies the maritime muse, with a sea blue silhouette and pearl imagery designed to symbolize emotional depth and harmony. The palette and textures draw inspiration from seafaring legends and the quiet majesty of the ocean, as well as from Botticelli’s Birth of Venus, a masterpiece celebrated for balance, light, and mythic beauty. The device foregrounds diamonds arranged like constellations across the chassis, catching light as if underwater sunlight dances over a shoreline. The overall look is cool, luminous, and reflective, with understated blue undertones and soft reflections that evoke sea glass. Engineers reportedly tuned the finishes to stay comfortable in hand during extended use, while features emphasize durability and luxury in equal measure.
Pricing opens at around 600,000 rubles for the most accessible model in the Secret Love lineup, with Buket Dore positioned alongside iPhone 16 Pro level hardware in spirit if not in branding. The top tier, known as Love Sea with iPhone 16 Pro Diamonds, commands approximately 739,000 rubles, reflecting the blend of precious materials, limited production runs, and bespoke detailing. The collection occupies a niche within the premium segment, aimed at individuals who want a device that doubles as a wearable piece of art. In market terms, this lineup shows how luxury smartphones can blur the line between performance engineering and high jewelry, appealing to enthusiasts, collectors, and those who view devices as lifestyle statements. A contemporary observer notes that the collection reads as aspirational art rather than mass market technology, with cross border appeal considered as demand grows in North America and beyond.
Earlier reports described the range as among Russia’s most profitable and compact premium smartphones, illustrating how the brand has carved a niche where design audacity meets rare materials. While the global market for ultra‑luxury tech remains a small enclave, the Secret Love collection demonstrates how a brand can fuse jewelry inspired aesthetics with advanced technology to create objects that educate and inspire. For readers in North America, the collection may read as an aspirational showcase rather than a mass market product, inviting discussion about cross‑border demand and the evolving tastes of luxury tech buyers. The series stands as a bold note in the dialogue between fashion, adornment, and devices, reminding collectors that the line between jewelry and phone can blur when imagination leads the way.”