Atresmedia and 7 and Acción Expand Television Ties With Long-Term Agreement
Atresmedia and 7 y Acción are deepening their television collaboration after reaching a long-term deal. The agreement secures the renewal of popular programs such as El Hormiguero and El Desafío, reinforcing the network’s commitment to high quality entertainment that resonates across audiences in both Canada and the United States. The exact duration of the contract has not been disclosed, but the note released to the media confirms the continued partnership with the production teams behind these flagship formats, underscoring their strong performance and audience appeal.
The move aligns with Pablo Motos’ marked desire to extend his successful career within the Atresmedia ecosystem, where nightly viewership remains among the strongest in the market. El Desafío, another major success of recent years, is set to premiere its third season this coming Friday and will be produced and hosted by Roberto Leal. This renewal highlights the enduring appeal of competitive formats that blend challenge, spectacle, and accessible storytelling for a broad audience.
Inside Atresmedia, executives emphasize a shared philosophy focused on quality, diverse and innovative entertainment designed to engage all demographics. The statement highlights a long-standing collaboration with Pablo Motos, Jorge Salvador, and the entire 7 y Acción team, as well as the enduring success of El Desafío and especially El Hormiguero. The brand is presented as an indispensable daily appointment for millions of viewers, driven by a blend of memorable personalities from society and a strong foothold on social networks. The senior leadership at Atresmedia TV stresses that such collaborations demonstrate how entertainment can captivate audiences across platforms and tastes, reinforcing the network’s leadership in the market.
Speaking through a note from the San Sebastián de los Reyes group, Pablo Motos expresses pride in the continued relationship with Atresmedia. He notes that working with Atresmedia feels like being part of a world-class team and that the collaboration is a luxury that keeps him motivated and energized as the projects evolve. The sentiment mirrors a shared sense of purpose across the production and broadcast teams, reflecting a culture that values listener input, creative freedom, and the drive to deliver compelling content that connects with viewers every night.
In addition to the renewed programs, ATRESplayer PREMIUM is preparing new original formats. The platform is developing El camino a casa, produced by 7 y Acción, in which Albert Espinosa will sit down with well-known figures for intimate conversations across varied episodes. Filming has already taken place in diverse locations, including Córdoba, adding a fresh layer of regional flavor to the lineup and broadening the program’s appeal to fans of character-driven storytelling. This expansion demonstrates how Atresmedia continues to invest in original ideas and regional storytelling to broaden its audience base and strengthen its streaming portfolio.