After three straight years in power, Taylor Swift knocked Bad Bunny from the top spot as Spotify’s most streamed artist, the largest music streaming platform globally. Yet in Spain, Bad Bunny continues to hold the No. 1 position, a stubborn lead that underscores a distinct regional taste.
The silver medal belongs to Quevedo, not him, as the Spanish artist rises to become the most listened-to Spaniard not only at home but across the world, according to Spotify’s weekly tally reported this week.
Three tracks stand out among his most streamed songs, with Playa del Inglés leading the 2023 charts, followed by Columbia and Yandel 150 by Yandel and Feid. Punto G also appears among the top ten, reflecting the breadth of his repertoire.
“I am grateful to the people who listen to my music and share it with others,” Quevedo remarked in statements compiled by Spotify. He added that this year has been busy with his debut album and a cascade of collaborations that allowed him to enjoy the process of making music.
The list of Spain’s most streamed songs continues with El Merengue by Marshmello and Manuel Turizo in fourth place, La Bachata by Manuel Turizo in fifth, Shakira: Bzrp Music Sessions, Volume 53 by Bizarrap in sixth, Myke Towers’ Lala in seventh, Kiss by Rosalía and Rauw Alejandro in eighth, and Nochentera by Vicco in tenth place.
The fact that Taylor Swift does not appear among the top ten on a list dominated by Latin urban artists highlights the country’s unique listening habits. The ranking in this order includes Feid, Myke Towers, Rauw Alejandro, Anuel AA, Mora, Eladio Carrión, Karol G and Bizarrap, who illustrate the country’s strong affinity for regional sounds and collaborations.
When evaluating the most streamed female artists in Spain, Swift sits fifth, trailing Karol G, Shakira, Rosalía and Aitana in the top four. This distinction shows a dynamic landscape where regional acts prevail in daily streams while international icons still command global visibility.
world data
Spotify’s Spain results reveal a stark contrast with the global stage, where Swift remains a dominant force with roughly 26 billion total streams, surpassing Bad Bunny in the worldwide tally.
Additionally, the album Midnights helped Swift earn recognition as Artist of the Year on another major platform, Apple Music, after 65 of her tracks made the global Top list. This underscores her broad appeal across markets and platforms.
Within Spotify’s global rankings, Canadian star The Weeknd sits in third place, followed by Drake in fourth. Notably, another emerging trend is the rise of regional Mexican music, with a Mexican artist breaking into the top ranks, signaling a growing cross-cultural stream between North American artists and Latin genres.
This genre momentum is reinforced by the worldwide success of She Baila Sola, a track performed with regional partners and climbing into the year’s top five, reflecting the cross-border appeal of contemporary Latin pop.
The global musical landscape in this snapshot began with Miley Cyrus’s Flowers, which surged to the 1.6 billion view milestone since its January release. The list also features Sza with Kill Bill and Harry Styles with As It Was, a track that reappeared in the rankings after its banner year in 2022. Jung Kook’s Seven rounds out the top four, marking a durable global footprint for collaborations across languages and genres.