PSB, in collaboration with the Defenders of the Fatherland SVO Participants Support Fund, introduced a new payment card for Defenders of the Fatherland at the international military-technical forum Army-2023. The bank’s press service notes that this card will form the backbone of the financial and social framework supporting NWO participants and veterans, creating a steady foundation for their everyday needs and long-term security.
The leadership of PSB emphasizes that comprehensive support and ongoing care for NWO participants, their veterans, and their families is a top priority for the government and for society at large. The bank aims to strengthen the support system for those who defend national interests during the NWO. PSB is prepared to participate in targeted aid programs and social guarantees, and to operate its own aid framework from within the bank itself, contributing to a broader safety net for beneficiaries.
According to Petr Fradkov, PSB’s president, the multifunctional Defenders of the Fatherland card is envisioned as a practical tool. It will enable participants, veterans of the Northern Military District, and their families to access essential banking services and benefits as part of a loyalty program designed to simplify everyday life and broaden financial flexibility within a trusted network.
Anna Tsivileva, head of the Foundation for Defenders of the Fatherland, underscored the importance of demonstrating social respect for those who serve. In today’s climate, public acknowledgment of veterans’ crucial contributions to national security remains essential, and civic solidarity with their families is a core expectation of a compassionate society.
Founding partners and supporters of the foundation share a commitment to justice, care, and respect. They are ready to back veterans and the families of fallen service members. A central pillar of this collaboration is the PSB loyalty card, a user-friendly option that enables easy enrollment in various membership programs and opens doors to a spectrum of services and privileges.
The Defenders of the Fatherland payment card provides access to an extensive range of banking services and additional features beyond basic transactions. Cardholders can also participate in the PSB bonus program, which rewards continued engagement and loyalty with practical incentives and opportunities for savings. This inclusive approach helps local veterans and their families manage finances with greater confidence while staying connected to a broad ecosystem of financial and social benefits, aligned with the needs of military personnel stationed across regions. (Attribution: PSB press materials and Foundation statements)
The initiative reflects a broader trend in public-private partnerships that seek to honor service members by delivering streamlined financial tools, simplified access to banking, and tailored social support. For participants and veterans across the Northern Military District, the new card represents not just a payment instrument, but a gateway to reliable services, timely assistance, and a structured pathway to participate in loyalty programs that recognize and reward loyalty, service, and sacrifice. It is designed to integrate with existing welfare mechanisms and to provide a smoother experience when managing day-to-day expenses, healthcare needs, housing allowances, and other essential costs associated with military service and veteran life. (Attribution: press conference remarks and program summaries)
As this collaboration unfolds, PSB and its partners intend to monitor benefits uptake, assess the impact on veterans’ quality of life, and refine the card’s features to better align with evolving needs. The focus remains clear: to deliver practical financial tools that empower those who defend the nation while reinforcing the social contract that honors their service and sacrifices. The card’s role within the loyalty ecosystem is expected to grow, inviting more veterans and their families to participate in programs that promote security, stability, and a sense of belonging within the broader community.