In January-February this year, Russians bought 20% fewer bananas in retail chains than in the same period last year. This was reported by RBC with reference to data from research firm NielsenIQ.
It was noted that the demand for bananas generally decreased more than for fruits. For example, in January-February 2024, apples were physically purchased 9% less than last year, and spending on them increased by 13.5%.
According to Dmitry Leonov, deputy chairman of the board of directors of the Rusprodsoyuz association, the situation with a decrease in the consumption of bananas in January-February is unusual, they are usually bought well in winter. However, in the autumn of 2023, a decrease in demand for the fruit began to be recorded, and its sales decreased by 16.3% in September-October.
Irina Koziy, general director of Berry Union and industry agency FruitNews, explained that banana consumption among Russians has decreased this year due to rising prices due to the depreciation of the Russian currency.
Also experts warnedIt is predicted that dairy product prices in Russia may increase by 7-10% by autumn 2024.
Russians before warned The price of chocolate was increased by 15 percent.