RBC: restaurateur Novikov opens donut shop Krunchy Dream to replace Krispy Kreme, which left Russia 08:36

Restaurateur Arkady Novikov has opened new cafes with Krunchy Dream donuts instead of Krispy Kreme, the American confectionery chain that left Russia. It has been reported red blood cell.

According to the publication, in early April 2022, on the backdrop of a special military operation in Ukraine, Krispy Kreme announced from Russia that it had terminated its contract with its partner and stopped all deliveries to the country. It is stated that Novikov is the owner of the Novikov Group holding, which includes more than 265 operating restaurants.

At the end of September, restaurant operator-owned Glazur LLC applied to Rospatent for the registration of the trademarks Krunchy Dream and Krunchy Dream in the confectionery, coffee and catering class.

An employee of one of the Krunchy Dream cafes told the publication that the rebranding took place after the departure of the American company, but “the buns remained the same.”

Former Moscow Mayor Sergei Sobyanin declarationHe said that the investments of foreign companies that left the capital remained in the city. He emphasized that the withdrawal of foreign investors from the Russian market creates opportunities for Russian companies and enterprises.

Prior to that, Russian Ambassador to China Igor Morgulov said that Chinese companies have a good opportunity. to increase will increase the share of its products and develop new niches in the Russian market, on the background of the withdrawal of a number of Western enterprises from Russia.

On February 24, Russian President Vladimir Putin announced that he had decided to organize a special military operation to protect Donbass, in response to a request for assistance from the heads of the LPR and DPR.

The decision to run the operation became the justification for new sanctions against Russia by the United States and its allies.