Dongfeng Motor Rus has introduced the Shine Max sedan to the Russian market, announcing a single-configuration offer priced at 3 million rubles. This move places the model squarely in the premium compact segment, aiming to attract buyers who value a well-equipped package and modern safety technology without multiple trim choices.
Under the hood, the Shine Max is powered by a turbocharged 1.5-liter petrol engine delivering 190 horsepower and 320 Nm of torque. It pairs with a seven-speed dual wet-clutch robotic transmission that drives the front wheels, delivering responsive acceleration and smooth gear changes for daily commuting and highway driving alike. The sedan’s exterior dimensions measure 4797 mm in length, 1870 mm in width, and 1475 mm in height, with a wheelbase of 2770 mm that supports a roomy interior and balanced ride quality. The rear suspension utilizes a multi-link setup to enhance ride comfort and handling over varied road surfaces.
Inside, the Shine Max presents a modern cabin focused on comfort and connectivity. A 12.3-inch digital instrument cluster blends with a 10.25-inch touchscreen for the infotainment system, offering intuitive access to navigation, media, and vehicle settings. Comfort features include power-adjustable front seats, a steering wheel with tilt and reach adjustment, a driver’s seat with ventilation and massage functions, a climate control system, and a panoramic sunroof that lets in natural light. The audio system comprises nine speakers, and wireless charging is provided for smartphones, complemented by a panoramic rearview camera for improved visibility and parking convenience. Additional convenience and information features round out the package to satisfy contemporary expectations for in-car technology.
Active safety and driver-assistance tech is a standout portion of the Shine Max package. The model offers adaptive cruise control, a lane-keeping system with steering assist and departure warnings, blind-spot monitoring, and traffic sign recognition. The sensor suite includes five high-resolution cameras, five millimeter-wave radars, and twelve ultrasonic sensors, forming a robust network to support precise object detection and responsive safety responses in a range of driving scenarios.
In the domestic market, the Shine Max sits within the broader Dongfeng lineup and aligns with the brand’s strategy of offering technologically equipped sedans alongside crossovers and commercial vehicles. In China, the same platform is marketed under the Aeolus sub-brand as the Yixuan Max, illustrating how the model name and branding adapt to different regions. The Russian portfolio also features the DFM 580 crossover, the DF6 pickup, and the Captain-T light commercial truck, providing a diverse mix to attract a variety of buyers. This broader lineup helps position Dongfeng as a versatile option for customers seeking value through comprehensive equipment and modern design in the competitive Russian automotive market.
Market observers note that in recent years Russian buyers have shown a preference for white and gray Chinese-made cars, reflecting a trend toward understated styling and strong feature content in affordable, high-quality cars. The Shine Max entry adds to this trend by combining a strong feature set with a premium feel, aimed at customers who want near-luxury comfort and advanced safety without stepping into a higher price tier. The combination of a potent turbo engine, a fully featured interior, and a rich array of driver-assistance systems positions the Shine Max as a compelling choice for those seeking modern technology, practical performance, and confident road manners in a single sedan package.