Chery Weighs Local Production in Russia While Expanding Hybrid Lineup
Chery, the Chinese automobile maker, is weighing the possibility of launching car production in Russia, according to a report by RIA Novosti that cites Zhang Guibing, the company’s head. The signal from Moscow follows ongoing discussions about how to localize operations and deepen Chery’s footprint in the Russian market.
Speaking on the localization project, Zhang Guibing emphasized that the idea remains central to Chery International’s strategic plans in Russia. He noted that the company continues to gather input from its manufacturing network to determine the best path forward. Different models of cooperation are being explored, including establishing a dedicated Chery factory in Russia and forming a manufacturing partnership. The goal is to identify a solution that aligns with both regional demand and the broader corporate strategy.
Beyond localization, Chery is also planning to expand its market presence in Russia with a lineup featuring a hybrid powertrain. The automaker has signaled a strong commitment to electrified and hybrid technology as part of its growth in the region.
Earlier updates highlighted that Chery unveiled a third-generation hybrid platform. The company announced plans to produce more than 10 sedans and crossovers over the next two years. Many of these models were expected to begin arriving in Russia from 2024 onward. Vehicles built on the new platform are described as capable of accelerating from 30 to 70 km/h in about 3 seconds, while accelerating from 90 to 120 km/h is projected to take roughly 3.6 seconds. A notable feature on the new architecture is the flagship crossover Tiggo 9, referred to as C-DM in some contexts.
As Chery navigates this phase of expansion, observers in the automotive sector will watch how the brand balances localization economics with product cadence that integrates hybrid technology. The strategy underscores a broader trend among international automakers seeking to adapt to regional markets through domestic production and locally tuned offerings, while continuing to roll out advanced propulsion platforms that promise faster acceleration and improved efficiency. The ongoing dialogue between Chery International and Russian partners signals a careful, long-term approach to establishing a durable manufacturing and distribution framework in the country, supported by a hybrid-centric product roadmap that aligns with regional consumer preferences and regulatory goals.
Source: RIA Novosti attribution to Zhang Guibing remarks regarding localization plans and hybrid strategy in Russia.