The US office criticized Apple for fake advertising. 15:02

National Advertising Department, NAD) Suggested Apple to terminate or change the statements that Apple intelligence artificial intelligence functions are “currently available” (currently available). The department, which controls the reliability of national advertising, has revealed inconsistency between advertising statements and the actual usability of some options. About it reports Publication Verge.

NAD, which is a part of the BBB national programs, which is not the purpose of profit purposes, determined that the statements of “current” statements mislead consumers. According to the agency, this expression, priority notifications, genmoji, image playground and integration with Chatgpt, such as the immediate availability of the AI ​​functions, “reasonable conveyed”, since the launch of the iPhone 16, the accompanying footnote is considered to be “open enough, noticeable and far away from the main expression”.

Although Apple really offers some Apple intelligence opportunities for the launch of the iPhone 16 last year (including text writing tools and deleting objects in the photo), other reported AI functions have been added only to subsequent software updates. NAD also said that Apple has similarly opened the Siri Sound Assistant’s version for the title “currently available”, although this function has not yet been published for a wide variety of users.

According to the archive data, the phrase “currently available” was probably deleted from the top of the Apple Intelligence page on the company’s American website at the end of March after receiving a request from the NAD.

In response to the allegations, Apple said that he updated advertising materials and information on the site to “report their status sufficiently”. The company also stopped showing the promotional video “more personal Siri ve and showed the use of the unreleased assistant.

Previously OutputWhat Apple wants to publish every year on the new iPhone e