Hercules presented online this Saturday 2023/24 season kitsThat the Alicante team will once again compete in the Second RFEF, the fourth category of national football, and will try again to promote to the First RFEF. Three jerseys made by Kappa sports firm offer the following colors: blue and white shirt, black shorts and blue socks (first); red (second) and yellow (third).

  • first team white blue It is a design reminiscent of the Herculaneum t-shirts of the 1970s.

  • Second kit, color redhonors the founding colors of the club

  • The third kit retains the color yellowusual in recent seasons

Finally, Hercules goalkeepers will wear monochrome jerseys, with the first orange and the second blue.

new shield

Also, the official technical sponsor of the Alicante club designed the kits for this new season, which started by adapting its design to the new update of the club crest. At the recommendation of the Centennial Commission, the kits for the 2023-24 season will feature an updated Hercules shield that combines tradition and modernity.

The Centennial Commission feels that the club’s 100th anniversary celebrations are an ideal opportunity to recover time-thinning identification marks such as the shield. As detailed in a study conducted by the Commission, the Herculaneum emblem has undergone so many changes throughout history that the very small-sized silhouette currently represented is that of a young man rather than an adult athlete. Also, the yellow color that emerged in the 90s has had a greater presence than the club’s own historic colours, blue and white.

Like this, The commission and an advertising company from Alicante worked together to produce an updated design of the shield.. The point was not to go back to Hercules’ first blue and white shield from 1932, but to create a new design that would respect the tradition of the Hercules flag but also incorporate new trends in graphic design.

The historical features saved by the update are: blue and white circles, the colors of the club jersey (yellow means disappearing), the silhouette of an adult athlete with a profile with modern features, and the bronze color of the sides and center of the shield. Also, the initials of HCF have been kept prominently white and curved surfaces have been incorporated into the plinth to modernize it and blend in with the shield’s surroundings.