The end of the age of ambition

Success has been the measure of all things, even or especially for those who are apparently against it. Two years in sweatpants without leaving the house, cornered by a terrible microorganism, decided the end of the age of ambition. Chasing success is as absurd as refusing to enter a contest that has been pushed aside. Cultural change, like all fads, comes from the United States. There they christened it the “big resignation,” and it means tens of millions of people leaving the work treadmill while they have a few thousand dollars and a reload rifle to survive.

It is obvious in professions that have lost their meaning, have no future, but spread even to privileged niches. The sacred bond is broken when the waiter thinks he should sit at the table or gaze into eternity on a bench at the promenade. What if the unemployment figures coincide with workers who are voluntarily exiled and challenge the pyramid structures by excluding themselves? It should not be forgotten that it is a remarkable phenomenon regardless of age. It includes twenties who refuse to be lifeboats for the hospitality industry, as well as fifties who are retiring en masse and sacrificing some of their pensions during the pandemic. Uncertainty is better than going back to the hamster’s routine.

While the sit-in strike has the same consequences as following a plan, it comes from collective intuition, not thought. The resignation was not a pursuit of personal enrichment, nor did it experience a boom in cultural markets. Absorption prevailed over the appeal of air-conditioned offices and the urgent operation of WhatsApps at dawn. The market cannot survive with so many discontents imposed by its conditions. As pioneer Guy Debord said, “it takes great talent not to work at all.”

Source: Informacion


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