Wine consumption patterns in Russia shifted noticeably around the turn of the year, with wine rising in popularity while strong spirits showed a steady decline. Analysts from Kontur.Market, as reported by RIA News, highlighted this pivot in consumer behavior, noting that wine purchases gained momentum as the calendar flipped to the new year. The data indicates that wine sales climbed by about 45 percent year over year, and prices held steady at the 2022 levels, with the average bottle selling for roughly 350 rubles. This resilience in pricing occurs even as demand increases, signaling a stabilizing market amid broader shifts in alcohol consumption.