The Labor Market Adecco Salary Guide, released with sector specialization, presents a detailed study of wage trends over the previous year in Spain. The main focus is on salary ranges for key roles, highlighting an average gross annual income below €40,000 in many positions examined. The document provides practical insights for job seekers, hiring managers, and HR professionals seeking to understand compensation patterns within the Spanish market.
For this analysis, the emphasis is on Adecco’s data for the Call Center sector within the Office cluster. The findings offer a clear snapshot of how roles in customer contact operations are valued today and what might shape remuneration in the near future.
The present and future of the Call Center industry
Among the most sought-after profiles in the sector is the Salesperson, a role that accounts for a large share of available opportunities in contact centers. On average, these positions command earnings around €17,200 gross annually, reflecting entry to mid-level responsibilities that emphasize customer interaction, problem solving, and upsell potential. The highest observed earners within the sub-€40,000 band include the Platform Administrator, who reaches an average annual salary of about €41,460, illustrating how technical oversight roles in contact centers can combine moderate base pay with elevated responsibilities.
Following this group, other notable roles include Project Managers with reported annual wages roughly in the €28,000 to €30,000 range, and senior responsibilities such as the Head of the Contact Center or Customer Service Directors. These figures illustrate a tiered structure where leadership, process optimization, and quality assurance translate into higher earning potential within the same sector. Auditors and department heads also appear in the pay landscape, reflecting the growing emphasis on compliance, performance measurement, and strategic alignment of call center operations with broader business goals.
Other positions within the call center ecosystem commonly cited in the data include Customer Service Representatives with average earnings around €22,600, Language-speaking Telemarketers around €21,000, and Coordinators for the contact center with approximately €20,400 annually. These figures help map a broad spectrum of entry points and growth paths, from frontline service to multilingual support and operational coordination.
As for the sectors that show persistent demand for contact center services, telecommunications, banking, financial services, and insurance remain prominent drivers. In addition, the past year has seen Public Administration gaining traction, signaling a diversification of demand across public and private sectors. This evolving mix underscores the need for adaptable skill sets and ongoing training to meet changing client expectations.
Within the group of roles earning up to €40,000, the most notable salary shifts occurred in positions such as Call Center Manager, where demand rose due to increased focus on managing teams, optimizing service levels, and driving customer satisfaction in banking and telemarketing environments. The role of Customer Service Representative also gained importance as companies strive to strengthen customer loyalty, improve brand perception, and deliver consistent support across multiple channels.
More broadly, organizations acknowledge that delivering a high-quality customer experience is a strategic differentiator. This recognition is shaping compensation trends as employers seek to attract and retain talent capable of elevating service standards. Experts anticipate that omnichannel strategies will remain central to contact center planning, with integration of email, social media, websites, and chat platforms playing a key role in customer engagement. As technology and consumer expectations evolve, the workforce will increasingly rely on data-driven approaches to personalize interactions, shorten response times, and enhance resolution outcomes across all touchpoints.