It’s entertaining to follow Teleelx’s Telenit and observe how Salvador Campello has matured in his craft, showing a trajectory similar to TD head Igor Gómez on weekends. Yet, imitation costs. The author recalls meeting both journalists at the same life juncture, when they were taking early steps into the world of journalism. In the case of San Sebastian, Igor Gómez is currently interning at Radio Nacional. It brings a sense of pride to see trusted peers grow, and every milestone feels personal, as if it were a victory shared by those who supported them from the start.
Teleelx stands out as one of Spain’s premier local television channels, consistently making a meaningful impact in its city. The author resists the notion that regional television cannot compete with broader media ecosystems. If more outlets shared Teleelx’s approach, the author might remain quiet about the media landscape overall. If all news narratives were delivered by Salvador Campello, one might not have grounds for objection. Yet the reality is more nuanced.
The broader truth reveals that proximity television often falls short of established quality standards. Names are withheld here to avoid personal attribution, but a recent experience with a festive city event underscored the problem. The observed channel offered a survey whose wording raised questions about literacy and editorial rigor: a prompt asking which month one would choose for a vacation, July, August, or September, with imperfect phrasing and a lack of directive clarity. The channel’s coverage for the event consisted largely of fireworks, with limited context or depth. The situation invites a broader discussion about consistent journalistic practice and audience expectations. Could a national association raise its voice for higher standards? Could there be a more educated setup for regional broadcasts that elevates the viewing experience? The questions point to a wider issue within the sector and suggest the need for ongoing accountability and improvement in regional media outlets.
Regional TV and radio partners share a common challenge: a perception that there are many near-minimal value proximity broadcasts in Spanish and other languages, yet few truly elevate quality. This sentiment, echoed by audiences and media watchers, emphasizes the demand for stronger editorial standards, clearer production values, and more informative storytelling across local channels. The discussion continues as audiences seek reliable, engaging regional coverage that informs without sensationalism, while also reflecting the unique character of each community.