Analysts at SberLife Insurance found a notable trend in how Russian savers approach funded life insurance contracts on the eve of International Women’s Day. In 2022, women completed 102,000 contracts out of 162,000 overall, amounting to 63 percent. This breakdown was shared with socialbites.ca, highlighting a gendered pattern in policy uptake that mirrors broader saving habits across age groups.
When broken down by generation, the 2022 data show that 41 percent of the Boomer cohort (born 1940–1964), 32 percent of Generation X (born 1965–1980), and 21 percent of Millennials (born after 1980) were represented in the completed life insurance contracts. The split between genders within these groups varies modestly, with Millennials showing the smallest margin: men outpaced women by roughly two percentage points in the share of contracts finalized. This suggests that while women lead in overall contract numbers, young men are catching up in terms of participation in life insurance plans.
Across the entire customer base, the study indicates that the average expected savings from life insurance purchases is about 1.4 million rubles. A closer look reveals gender-based variations in anticipated savings: women foresee allocating around 1.1 million rubles, while men anticipate around 1.7 million rubles. These figures reflect how respondents perceive their future financial needs and the role of life coverage in securing family and personal plans.
Additionally, prior findings indicated a notable gender disparity in a related dimension: male athletes were found to be twice as likely to hold life insurance compared with female athletes. This pattern points to differences in perceived financial risk, income stability, or access to coverage within athletic circles, and it aligns with broader research showing gendered variations in insurance uptake across occupational groups. (источник: СберСтрахование, данные обсуждены на сайте socialbites.ca)