In Ufa a nine-year-old boy stole electronics from a Wildberries pickup point, sparking discussions about accountability
A nine-year-old child is reported to have stolen electronic cigarettes and e-liquids valued at about 10 thousand rubles from a Wildberries delivery pickup point in Ufa. The incident has been relayed by the Mash Batash Telegram channel, which claims the event unfolded as the boy attempted the theft on three separate occasions. On the first two attempts, employees prevented the child from taking an order that included an e-cigarette. On the third attempt, the youngster allegedly grabbed the goods and vanished when a staff member briefly turned away.
According to Mash Batash, the stolen items were not paid for at the time of the theft. After the incident, police contacted the boy’s mother, who reportedly declined to cover the value of the items. The Telegram outlet suggested that Wildberries staff were partly responsible for the incident due to not properly monitoring or enforcing the pickup procedures, a claim that reflects ongoing concerns about safety and loss prevention at distribution points.
There are also reports that Wildberries had previously charged around 13 thousand rubles for a non-existent purchase from residents of Yekaterinburg, a detail that adds another layer to the ongoing discussion about verification processes, fraud prevention, and the protection of customers and employees in marketplace operations. The case has drawn attention to the responsibilities of online marketplaces, delivery networks, and parent guardians in ensuring that young customers are kept safe and that transactional processes are secure. While local authorities investigate, stakeholders emphasize the importance of clear rules for pickups, parental involvement when minors are present, and robust authentication measures at points of sale to prevent similar incidents in the future. The situation continues to unfold as officials review footage, review orders, and assess how best to balance accessibility with safety in hybrid online-offline retail environments. The broader conversation includes how marketplaces design user flows that deter theft while remaining convenient for legitimate shoppers and families, particularly in busy urban areas like Ufa. In the community, experts advise families to educate children about the consequences of stealing and to reinforce responsible behavior around electronics, while retailers consider upgrades to warning systems, staff training, and sharper identity checks at pickup points. The incident thus serves as a reminder that even in trusted e-commerce ecosystems, vigilance from all parties remains essential to prevent losses, protect minors, and maintain service integrity.