The European Championship concluded with a triumph that reinforced England as a powerhouse in women’s football. The nation demonstrated an unwavering belief in the sport’s potential, especially in a year filled with records for the game and a growing tide of support from fans across the country. The success left a lasting legacy that national pride could celebrate at the highest level, a moment that will be remembered as a milestone in English football history.
The hosts lifted the continental trophy before a home audience in a tournament record crowd. A staggering 87,192 fans packed the stadium for the final, surpassing previous attendance benchmarks. This figure eclipsed the record set by the men in the Wembley final of 1964, which drew 79,115 spectators to Spain versus the Soviet Union at the Santiago Bernabéu. The atmosphere crystallized the moment when women’s football claimed its rightful stage, and the crowd bore witness to a new era in English sport.
Attendance figures aside, this final marked the third highest attendance for a women’s match in history. Only two other fixtures have surpassed it: a Catalan clash at Camp Nou where FC Barcelona Feminine hosted Real Madrid, drawing 91,553, and a high-profile Champions League tie between Wolfsburg and Barcelona with 91,648 in the first leg of the quarterfinals. These numbers reflect a surge of interest worldwide, and a turning point for the visibility and popularity of the women’s game.
In the sea of celebrations, a personal moment captured global attention. Princess Charlotte, the daughter of the Duke and Duchess of Cambridge, congratulated the England women’s team in a tweet that featured a photo of her alongside Prince William. The image showed Charlotte wearing a jersey with a Spanish origin label, a playful nod to the event and the shared pride of a country keen on women’s football progress. The child’s spontaneous charm—a small, navy and white round-neck shirt from the Spanish brand Losan—added a human, relatable touch to a night of triumph.
What followed was a wave of admiration and media interest as the moment turned into a talking point across sports and fashion circles. A short clip and a few words in public helped bring attention to the sport, highlighting how moments of pop culture can amplify a team’s achievement and inspire young fans to dream bigger.
Losan, the brand behind the T-shirt, has a long-standing history. Originating in Spain in 1985, it became part of Portugal’s largest private group, Sonae, in 2015. The company has built a reputation for casual, expressive fashion that is accessible for kids, teens, and adults. With a distinctly Spanish DNA marked by spontaneity and movement, Losan has expanded its footprint to more than fifty countries and operates thousands of sales points. The brand’s reach continues to grow, reflecting a broader appetite for fashionable, affordable apparel that resonates with contemporary, active lifestyles.