Cox Auditorium hosted the unveiling of CX Tierra, a digital field notebook developed by Plataforma Tierra. The tool is designed to streamline data capture and procedures across agribusiness operations, a move announced by the Ministry of Agriculture, Fisheries and Food as a mandatory rollout starting January 1, 2024. (Cajamar)
More than 200 attendees—farmers, technicians, and businesspeople from the food industry—gathered in Alicante to explore CX Tierra’s features and benefits. The platform is built as a simple, user-friendly tool for work teams and government bodies that require no computer expertise. It aims to save time for farm managers and field technicians by guiding them through parcel registrations and treatment logs, automating routine tasks, and enabling data exchange within the organization. (Cajamar)
Manuel Nieto, regional manager for Alicante at Cajamar, led the presentation and was joined by Carmen Olmo, Training at Plataforma Tierra, and Isaac Argilés, Digitization and Information Transformation technician at Plataforma Tierra. Together they highlighted the main capabilities of this application, which is fully integrated with the official Agricultural Information System (SIEX). (Cajamar)
CX Tierra runs on desktop computers and mobile devices, supports offline work, and stores data for later synchronization. It is crafted for field professionals, enabling quick registrations, efficient task execution, and rapid formulation of treatment plans, with access to an updated guide on permitted fertilizers and phytosanitary products. (Cajamar)
a digital tool
This digital solution improves daily farm management and decision-making, helping to reduce costs through thorough data analysis and contributing to higher profitability within a more sustainable production model. (Cajamar)
The design draws on Cajamar’s agri-food innovation ecosystem. It is built on technology already tested with producers across Spain, widely adopted by companies, cooperatives, and individual farmers for more than five years. (Cajamar)
CX Tierra also emphasizes integration with additional free digital tools offered by Grupo Cajamar through Plataforma Tierra. Soon, users will access web apps for efficient irrigation and fertilization management, real-time weather forecasting tailored to their plots, and upcoming solutions for integrated pest management and carbon footprint calculations. (Cajamar)
Plataforma Tierra’s team provides personalized support, with options to submit questions by phone or email for any uncertainties or incidents. (Cajamar)
accompanying digitalization
As a specialization aimed at supporting the agri-food sector, Cajamar’s innovation ecosystem features two experimental centers focused on Mediterranean agriculture in Almería and Valencia. The Digital Information Community Plataforma Tierra amplifies its activities in analysis, dissemination, and education, while Cajamar Innova serves as a hub for entrepreneurship and the spread of new technologies in water management and irrigation efficiency. (Cajamar)
CX Tierra positions itself as Cajamar’s instrument to assist partners and clients in digitizing and making daily agricultural work more sustainable. Implemented across Spain, the platform supports professionals, technicians, companies, and cooperatives in optimizing field operations. (Cajamar)