Compared with the previous year, Russian families have shown a stronger preference for summertime trips to the Black Sea coast and regional rural areas as places for rest and relaxation. This trend emerged from a survey conducted by the SuperJob service and was analyzed by socialbites.ca, offering a snapshot of how parents arranged holidays for their children in the recent season.
In the recent period, about one in three Russians spent part of the summer on domestic travel, amounting to roughly 33 percent. A sizable portion of families—around 30 percent—reported that their child spent the entire vacation at home, while 20 percent chose the Black Sea region as the destination for younger travelers. An additional 9 percent sent their children to organized summer camps, and 7 percent of schoolchildren moved between different cities within Russia. A small share, about 3 percent, had children vacationing abroad. Meanwhile, 2 percent opted for school camps, and for 9 percent of families, the children rested in settings such as sanatoriums, sports camps, or with relatives. The overall pattern shows a shift toward close-to-home experiences, with a strong emphasis on coastal recreation for many families and a preference for experiences outside urban centers.
The year-over-year change indicates fewer families left their school-aged children at home for the entire summer, reflecting a growing interest in supervised, structured leisure opportunities. The dominant choices reveal a clear preference for the Black Sea coast and for activities outside the city, where children can enjoy outdoor time, social interaction, and group programs designed for youth. These trends suggest that families weigh safety, convenience, and the availability of engaging programs when planning summer breaks for their kids.
New travel routes and leisure options are constantly evolving across Russia, including popular destinations near the North Pole where novelty and unique experiences attract travelers seeking something different from the usual vacation backdrop. This broader landscape of options underscores how families balance traditional seaside getaways with fresh, family-friendly experiences that fit varying interests and schedules.