Chocolates Valor continues to expand its chain of chocolate shops. The latest opening in San Vicente del Raspeig has brought the total to 37 establishments, with 11 located in the province of Alicante. This new addition marks a steady, unstoppable growth in the company’s expansion plan.
Valor’s shop in San Vicente del Raspeig sits right in the town center, specifically at number 10 on Mayor Street, just about 50 meters from Plaza España and the iconic parish of San Vicente Ferrer. It will serve nearly 60,000 local residents and the broad university community on the Alicante campus, who can now savor the Valor experience.
Officials explain that this new store operates under a franchise model. It can accommodate about 50 people between its cozy interior and its inviting terrace, positioned on a pedestrian street that makes it an ideal place to enjoy the brand’s offerings.
Alongside the traditional Valor hot chocolate and its exclusive churros tejeringos, handmade on site, the San Vicente del Raspeig shop completes a wide range of chocolate-inspired options. Theshop offers cold and hot chocolate variants, together with a full breakfast menu for brunch moments and afternoon snacks.
Additionally, the store provides take-away service, especially for one of its best sellers: Valor’s hot chocolate with churros.
With this new franchise, Chocolates Valor now operates 37 stores and strengthens its position as the leading network of franchise chocolate shops in Spain. The chain’s locations across the province include Alicante, San Juan, El Campello, Altea, Benidorm, Elche, Santa Pola, Torrevieja, Dénia, La Vila Joiosa, and now San Vicente del Raspeig.
Chocolates Valor leads in dark chocolate, almond chocolate, sugar-free chocolate, and traditional hot chocolate. The brand’s products are produced in its factories in La Vila Joiosa and Ateca, with exports to more than 60 countries. In addition, Valor’s cafes offer a range of classic chocolates and gourmet creations across Spain, inviting both locals and travelers to savor the chocolate experience.