Congress Opens in Alicante for the Province’s Largest Business Gathering
The upcoming event in Alicante is set to become the region’s most significant business gathering. Organized by the Alicante Circle of Directors, the conference will run under the theme Adaptation as a Key Strategic Factor and will feature a lineup of high-profile executives and leaders from diverse sectors. The aim is to explore how adapting to changing conditions can drive long-term success for companies across industries.
Among the distinguished participants are Gonzalo Gortázar, CEO of CaixaBank; Dimas Gimeno, former president of El Corte Inglés and CEO of WOW; Francisco Lorente, president of MSC Spain; Hugo Rovira, NH director for Southern Europe and the United States; and Jorge Gallardo, head of the Vithas health group. Also in attendance are notable leaders such as Ezekiel Sánchez, CEO of PLD Space, and Raul Torres, co-founder of the company Elche will welcome the first Spaniard to launch a rocket into space. Joaquin Pedrño, founder and CEO of Meta Software Factory, is slated to present in the technology section. Raul Hussein, director of the ITI Advanced Data Analysis Services Department, will discuss digital transformation in the era of artificial intelligence.
Other speakers include Javier Rodríguez, vice president and CSO of Vestas; Ricardo García, director of Cajamar Innova; Nuria Vilanova, president of Atrevia; Agnes Juste, president of Grupo Juste and vice president of CEOE; Gerardo Yague, managing partner of Deloitte in the Community of Valencia and the Region of Murcia; and Ignasi Muñoz, CEO of Eels Aguinaga. The breadth of sectors represented—tourism, fashion and retail, maritime freight, banking, consultancy, communications, food, health, technology, energy, chemistry and medicine, and aviation—will provide attendees with a wide lens on industry trends and practical insights for cross-sector collaboration. The president of El Círculo de Directivos de Alicante, Eve Toledo, notes that the mix of industries will foster a broad, valuable exchange where participants can observe best practices and reaffirm their own strategies.
The event will begin at 8 a.m. with participant accreditations at the ADDA Auditorium. Attendees will enjoy a networking lunch at 3:30 p.m., giving professionals the chance to connect and explore new partnerships in a relaxed setting. The format combines in-person attendance with a streaming option, ensuring that anyone interested can follow along virtually at no cost. This hybrid approach makes the conference accessible to a broader audience across the region.
The opening ceremony will feature Eva Toledo, the event host, together with Carlos Mazón, president of the City Council, and Luis Barcala, the mayor of Alicante. The event will conclude with remarks from the host followed by a light, engaging tone set by comedian Javier Luxor. The gathering promises a robust program, blending keynote discussions with interactive sessions that highlight practical takeaways for companies seeking to navigate rapid change. The emphasis remains clear: adaptation is not merely a reaction but a strategic driver that can shape competitive advantage in today’s dynamic market landscape.