RTVE is stepping into prime time with a bold daily comedy-drama shift. The new project promises a fresh, family-oriented vibe that will challenge established late-afternoon and early-evening formats. This forthcoming daily series marks a strategic move for La 1, aiming to capture a broader audience with a blend of warmth, humor, and heartfelt moments as viewership habits evolve.
At the heart of the project is a strong ensemble led by Toni Acosta, who brings charisma and depth to a central character. The show is a co-production that brings together talents from RTVE and the La 1 creative team, guided by experienced producers known for successful daytime and prime-time projects. The creative leadership includes Daniel Écija, recognized for his work on high-profile drama and comedy, along with Marta Aledo, Dafne Fernandez, Ana Gracia, David Lorente, Antonio Molero, and Raúl Prieto. A notable collaboration with Antonio Resines adds an extra layer of prestige to the production.
Joining the lead cast are Ana Jara, Martí Cordero, Alejandro Albarracín, Marina Baeza, Francesca Piñón, Rosario Pardo, Gonzalo Caps, Álvaro Fontalba, Belén Écija, Edgar Vittorino, and Carolina Rubio, among others. Their presence promises a dynamic mix of personalities and storylines designed to engage a wide audience across generations.
La 1’s new daily drama will be ‘4 stars’
The premise centers on Clara, a longtime friend who returns with a secret that could redefine a family. She asserts her place within the Lasierra clan, signaling a shift in loyalties and alliances. Rita, a mother deeply invested in appearances, finds her routine disrupted by the revelations, creating tension and humor in equal measure. Marta brings a volatile energy to the family, challenging others from the first scene and setting up a spirited power struggle. Silvia, a stabilizing figure, uses calm determination to prevent the situation from spiraling out of control.
Together, the four Lasierra siblings form the heart of the new daily drama. Their differences will soon demand collaboration as they work to steer a family hotel toward success. The question remains whether their combined strengths can overcome the personal frictions that threaten to unravel their shared ambitions.
The series aims to blend intimate family moments with the pace of daily life, offering viewers a familiar yet fresh narrative that resonates with both daily habits and occasional escapism. It positions itself as a compelling option for families and fans of character-driven storytelling who appreciate humor interwoven with genuine emotional stakes.