The average price of a room in Pitiusas hit an all-time high in July, the highest for any tourist destination in Spain. 229.75 euros. Data from the National Institute of Statistics (INE) show that there is only one other Spanish tourist destination that exceeds 200 euros per night. Guipuzkoa beach, which is 210 euros.
“After all, prices are determined by the market,” says the company’s manager. Hotel Federation Ibiza And Formentera (Fehif), Manuel Sendino. “Some will have to lower prices, some won’t, I don’t think it’s a homogeneous behavior.”warns that they only offer an average when analyzing these statistical data. Sendino reminds us that there may be very large hotels that actually raise prices, which inflates the statistics, while other smaller hotels may not have increased prices that much.
Average prices with this nuance Pitiusas is located well above what marks the rest of the islands of the Balearic archipelago.. Inside MajorcaThe average price of an overnight stay in a hotel in July is 145 euros. Minorca standing on it a little, it reached 166 euros. With all these numbers on the table, Autonomous Community was Spain’s most expensive in July go on vacation (192 euro).
If we focus on ranking the Balearic Islands by cities with only the municipalities of Mallorca, it is possible to see higher prices than in Pitiusas on the Andalusian coast, especially in Mallorca. Costa del Solaverage of 170 euros per night. There are two prominent municipalities in this area: Marbella (283 euros per night) and Spain’s most expensive: Estepona, 298 euros per night.
12% increase
Sendino says vacation accommodation prices are generally rising across Spain, which is a result of inflation, which “doesn’t help lower prices either.” Statistical data show that this price increase is higher in Pitiusas than in the rest of the Autonomous Community islands. While spending the night there Mallorca and Menorca cost 6% more than last year in Julysame as the national average, Hotels in Ibiza and Formentera more than doubled this increase to 12%. Last year, a room averaged 205 euros in Ibiza and Formentera.
But the price increase in Pitiusas wasn’t the largest nationwide. Once again, we must look to Andalusia for the pinnacle of all Spain; Costa Tropical (Granada) increased from 106 euros to 136 euros in one year, 27% more; The island of La Palma also stands out with a 23 percent price increase after the fall last year as a result of the eruption of the Tajogaite volcano in 2021.
Cost effectiveness
But the value of a room is one thing, it’s another thing hotels earn. The INE also provides data on revenue per available room, ie revenue earned by hotels divided by all available rooms. In Pitiusas this figure 205 euro, almost 25 euro difference to average price10% less.
In the rest of the Balearic Islands, the difference between average price and profitability is pretty much the same, despite cheaper prices. In Mallorca, revenue per room fell 11% to 129 euros, 16 euros below the average price. In Menorca, this index amounted to 148 euros; which is 18 euros less than the average price, or 10.8% less.
The touristic region with the least difference was the second most expensive region. SpainGipuzkoa5% below the average price, which comes in at 193 euros per room.