Announces election to board of directors of The Coca-Cola Company Manuel Arroyo like vice president of American companyAs of January 1, 2024, the Spanish manager will continue to fulfill his duties. global marketing directorA position he has held since January 2020.
The Spanish manager is responsible for the global category teams; Integrated marketing experience including media, digital marketing, design, marketing assets, people insights and marketing performance; operations and marketing capabilities; and the company stated its marketing transformation office.
Previously Arroyo president of the soft drink maker’s Asia-Pacific divisionHe became the global marketing director of The Coca-Cola Company, which he joined in 1995, in January 2020.
The Director is a member of the board of directors of Coca-Cola EuroPacific Partners and has served on the boards of directors of Coca-Cola Andina (Chile), ThainamThip (Thailand) and Coca-Cola COFCO (China).
Source: Informacion
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