Meta launched personalized avatars on WhatsApp this Wednesday, which can now be sent and received in the form of ‘stickers’. 36 models created from an avatar— use them in both group and individual chats or as a profile picture.

Meta avatars are customizable virtual characters like: bitmoji Snapchat or Memoji From Apple and now available on all Meta platforms.

The company has been working on this format for WhatsApp for months and has been running the relevant tests through Android versions that have been available since October and iOS versions released a few days later.

As WhatsApp states on its blog, users will be able to create their own personalized avatars. wide variety of features which allows the combination of “various hairstyles, features and clothes”.

Once the avatar is configured, 36 ‘stickers’ will be created that reflect different emotions and actions (Smile, clap, kiss, etc..).). These can be sent to both individual and group chats.

Avatar can also be used as: platform profile photo, because it simulates a digital version of the user. In addition, WhatsApp stressed that it will continue to add style updates such as lighting, shadows, hairstyle textures to improve the avatar.

In this way, the messaging service aims to provide the user with: a “quick and fun” way to keep in touch with friends and family, also a tool to convey emotions in another way. “They’re also perfect for protecting your privacy, as they represent you without having to attach your photo,” WhatsApp said.

This implementation of avatars is part of Meta’s interest in improving its metadata warehouse. In addition, the company offers advancements such as the possibility of using it. avatars in three dimensions (3D) In some apps like Facebook.