In the spring of 2024, as Samsung rolled out the flagship Galaxy S24 family, expectations grew for a refreshed, more affordable Galaxy A55. Industry chatter pointed to a refreshed model with a new processor, a move that would keep the line competitive in markets across North America. This outlook comes from Sammobile and other tech outlets tracking Samsung’s midrange strategy.
The Galaxy A55 is expected to adopt the Exynos 1480 system on a chip, an evolution that has begun to surface in early Geekbench tests. The preliminary results suggest the 1480 delivers noticeably higher efficiency than the Exynos 1380 that powers the Galaxy A54, signaling improved performance in everyday tasks and multitasking scenarios. In the single-core test, the Exynos 1480 posted around 1180 points, with a multi-core score near 3536. For context, the Exynos 1380 previously achieved about 1108 in single-core and 2797 in multi-core benchmarks. These numbers point to meaningful gains in both speed and responsiveness when running modern apps and games on the updated device.
Technical specifics for the Exynos 1480 indicate a balanced core configuration, featuring four high-performance cores clocked at 2.75 GHz alongside four efficiency-focused cores at 2.05 GHz. The chip is paired with an RDNA 2 based Xclipse 530 GPU, a substantial step up from the Mali GPUs used in earlier Exynos generations. This GPU upgrade is expected to deliver smoother graphics, improved gaming performance, and better overall visuals for midrange devices in real-world use.
Separately, a different budget handset, the Honor X8b, has drawn attention for its design, including a display notch reminiscent of early iPhone models. This note illustrates how midrange and entry devices are competing on form factors and feature sets, appealing to shoppers who want stylish looks without a premium price tag. As Korea’s Samsung and China’sHonor push their value propositions, buyers benefit from more choices that balance performance, efficiency, and cost. The broader takeaway is that chip and GPU improvements in midrange smartphones are translating into faster, more capable devices across the board, extending battery life and enabling richer software experiences even at lower price points. In the United States and Canada, this trend aligns with consumer demand for devices that combine solid performance with reasonable cost and dependable software updates. The evolving lineup signals that Samsung remains committed to delivering meaningful upgrades to the A-series without shifting away from its midrange audience, a strategy reinforced by independent benchmark data and ongoing market analysis [citation].