The social network Odnoklassniki has relaunched the online program OK in touch, aiming to be more engaging and energetic while welcoming a broader lineup of celebrity guests.
A new era begins with the show now titled Communication OK with a fresh host and a tighter runtime. Each episode runs about 30 to 40 minutes, a shift from the previous hourlong format. Viewers will notice the live audience in the studio and have the chance to pose questions to the star guest, creating a more interactive experience.
In every episode, guests share details about their current projects, plans, and interests, and they respond to questions from users and viewers. The presenter will also run interactive activities with the audience in the hall, adding a dynamic element to the proceedings. The debut episode of the updated program featured Russian figure skater Maxim Trankov. Subsequent installments are slated to include names like Dmitry Shepelev, Mila Ershova, and Daria Moroz, among others, promising a diverse roster of high-profile participants.
Odnoklassniki plans to continue inviting fresh star guests to cover topical events and news. By year end, the aim is to release at least 16 new episodes on the OK platform, signaling a robust, ongoing restart designed to draw new viewers and re-engage existing fans.
Each broadcast is recorded and posted in the official OK in touch group on Odnoklassniki, ensuring easy access for fans who want to catch up or revisit moments from past shows.
Okay, let’s get in touch! This weekly evening program has been a staple of the Odnoklassniki lineup since 2016, bringing together well-known musicians, actors, and celebrities from Russia and around the world. Notable guests in previous seasons have included international figures such as Zendaya and Quentin Tarantino, highlighting the show’s broad appeal and appeal to a wide audience. On average, each episode attracts millions of views, underscoring its popularity and cultural impact.
Historically, the show has been a barometer of online culture in Russia, reflecting shifts in how audiences engage with celebrities and creators in a digital era. The new format aims to capitalize on this momentum, offering sharper conversations, more audience participation, and a quicker pace that suits modern viewing habits.