i-Talks: Marketing and e-Business Conference Highlights Innovation for Digital Growth

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i-Talks conference on Marketing and e-Business takes center stage in Alicante, spotlighting fresh approaches from industry leaders. Noesis from ROI UP Group and Iberian Press highlight a cycle that blends innovation with practical business growth.

Jaume Vidagan

Rapid advances in technology have reshaped daily workflows. For any company aiming to scale, progress in technology must go hand in hand with smarter management, clearer governance, and stronger product strategies. This is the core belief guiding the latest session in the i-Talks program.

Presented by Iberian Press and supported by top media partners, the new installment of i-Talks 2022 continues the cycle of innovation and entrepreneurship workshops focused on the Spanish Mediterranean business scene. The event, themed Marketing and Business, brings together leading professionals from marketing, research and development, and executive leadership to share the elements that define the industry today.

The discussions will map out how digital transformation and ongoing technological evolution are driving companies of all sizes to elevate their digital strategies. The conversations will also explore practical steps firms can take to stay competitive in a fast-changing landscape.

Participants will hear about trends in digital business, ongoing innovations within organizations, and the organizational challenges that arise when teams undergo change. The sessions aim to provide concrete guidance on talent management, culture, and leadership in times of disruption.

Key challenges facing digital businesses today will be summarized, offering attendees a clear view of priorities and potential pitfalls.

Marketing and Business

The next i-Talks session on November 15 will focus on the enduring challenges facing the modern digital environment and talent management. The day is designed to be a practical forum where practitioners can learn, question, and apply insights to their own contexts.

The event will be moderated by Silvia Tomás, Director of Corporate Affairs for Iberian Press in Valencia, and will feature a lineup of distinguished voices from policy, technology, and corporate strategy. Participants include senior leaders such as the Minister of Innovation, Science and Universities, Josephine Good; Raimundo José Sala, ambassador of the event; Luis Fantini, CTO at ROI UP Group; Anthony John John, Director of Digital Strategy and ROI UP Group Catalonia; Francis Valiant, CDO at HOFF; Veronica Rodriguez de Gortazar, COO at ROI UP Group; Gabriel Ferrer, Director of ROI UP Group Levante; and other respected figures in marketing and talent management. The program will also offer a live streaming option from Silicon Valley and a closing segment led by Diego Jimenez, CEO of ROI UP Group.

Tercer ciclo de i-Talks

The 2022 edition of i-Talks is designed to renew Valencia’s position as a hub for entrepreneurial culture. The “Marketing and Business” cycle joins other initiatives backed by the Prensa Ibérica group, including well-known programs like “València European Capital of Innovation” and “Sustainable Food.”

November 15 marks the focus on Marketing and e-Business with a schedule that emphasizes practical learning, networking, and strategic insight for digital leaders.

event schedule

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