Magnit store chain, the popular Genshin Impact game, thanks to cooperation with the excitement for promotional goods noted. Recently launched promotion attracted millions of buyers throughout Russia, BFM.
The conditions of the action show that customers receive a small figure with the image of one of the Genshin influence heroes while purchasing for a certain amount.
“And if you buy special promotional products, there will be more numbers. And as it appears, children and adolescents can use this or all the range of cheese or sour cream to win an award with their favorite character. Or convince the parents to do this, B said BFM.
According to Magnit representative, he took part in more than two million Russian actions for the first two days.
Cooperation with Genshin Impact is not the first project for the Russian market. Previously, Dodo Pizza Network cooperated with the game. Similar promotional activities are held regularly for other games of China’s studio Mihoyo (Hoyovese).
Before, the previous day failure developers Sent Yakut to the court of journalists.