Apple plans to update the entire current iPad tablet lineup in 2024. The journalist stated this in the Power On newsletter. Bloomberg Mark Gurman.
Apple’s failure to launch a single iPad model in 2023 hurt its revenue in the segment, which fell 10% in the third quarter.
Apple plans to rectify the situation by releasing iPad Pro with 11- and 13-inch OLED displays based on the new M3 chips in the first half of 2024. The company will also update other tablets throughout the year, including the iPad mini, Air, and base model.
The last iPad launch took place in October 2022, when the 10th generation iPad and iPad Pro with M2 chips were introduced.
Additionally, Apple will update the MacBook Air, Mac mini, basic AirPods, and more in 2024. At the same time, the updated flagship AirPods Pro will not be released before 2025.
Apple is the leader in the tablet market. According to IDC, in the first quarter of 2023, iPad had 35.2% market share, Samsung had 23.1% and Huawei had 6.6%.
was on sale before seen A prototype of a canceled Apple device.