The Floor: Antena 3’s Global Adaption and Success Story

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The international push continues as Antena 3 expands its success by adapting The Floor, a format that has already made a strong impact on global markets in recent months. The channel will premiere the show next Wednesday, September 6, at 22:45, with Manel Fuentes guiding viewers to join the action from home.

The mechanics are straightforward. A vast LED floor is divided into 100 squares, and 100 contestants are placed on these sections, each representing a distinct knowledge category. The objective is clear: challenge opponents and seize the ground to expand your territory.

Contestants must blend knowledge with strategy. They move to conquer neighboring squares by issuing challenges to other players. Each duel presents a rapid-fire question sequence; the participant who runs out of time exits the game, while the winner captures the rival’s square and widens their control of the floor.

Every episode features fewer contestants as the competition narrows toward the grand finale, where the ultimate winner is crowned after dominating the entire board.

success in the home market

The format, produced by Atresmedia Televisión in collaboration with Mediacrest, has drawn strong audience interest in this country since its debut. In the Netherlands, it led RTL4 with an impressive audience share of 22.4 percent.

Following its success in the Netherlands, a prime-time adaptation has already received approval in France (France 2). The show also enjoys strong appeal in regions such as the United States, the United Kingdom, Italy, Germany, and Belgium, among others.

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