From Wimbledon Champion to Social Media Creator: Sofia Zhuk’s New Venture
Sofia Zhuk, the Russian tennis talent who captured the Wimbledon junior title, has expanded her professional footprint by joining the social platform OnlyFans. This move follows her retirement from professional tennis in 2020, a consequence of ongoing back problems, and marks a new chapter in her public career. The announcement has drawn attention across sports and entertainment circles as fans anticipate the kind of original content she plans to share on the platform. [Attribution: New York Post]
In recent years, Zhuk has been pursuing modeling opportunities and entrepreneurship. Now based in Miami, she is exploring ventures that blend style, lifestyle, and media production. She is known for presenting polished looks on her public profiles, including bikinis and cocktail-inspired outfits, and she has built a sizable audience on social media where her content resonates with followers who enjoy aspirational lifestyle imagery. [Attribution: Instagram profile, as referenced in media coverage]
Expressing enthusiasm about her new project, Zhuk teased fans with promise of engaging and diverse material. The athlete-turned-influencer is planning to leverage this platform to connect with audiences in fresh, creative ways outside of traditional sports broadcasting. Her statements hint at a dynamic approach to content creation, with an emphasis on personal branding and storytelling through visual media.
At 23, Zhuk continues to cultivate a public persona that spans competition, modeling, and business ventures. Her ownership of a Miami-based enterprise portfolio includes high-end services such as luxury vehicle rentals, private yacht experiences, aerial transport, and a boutique beauty salon. These ventures align with a lifestyle-first brand strategy that complements her background as a former Wimbledon junior champion and a prominent social media figure. [Attribution: Public profiles and business listings reported in media coverage]
Historically, Zhuk rose to prominence as a junior champion at Wimbledon in 2015. Her final appearance on the professional tour occurred in 2019 during a first-round exit at Wimbledon, after which she redirected her focus toward media and entrepreneurship. This trajectory reflects a broader trend of athletes transitioning into entertainment and business roles while maintaining a connected fan base. [Attribution: Historical competition records]
Media outlets have tracked Zhuk’s evolving career, noting the shift from pure sport to a diversified public profile. The narrative underscores how athletes can leverage platform-based audiences to build new opportunities beyond competition, including content creation and brand partnerships. [Attribution: Media coverage