More brands are embracing the idea of building collections with the help of social media personalities. Influencers are increasingly collaborating to promote products across the country, and it is common to see creators launching their own clothing lines as well.
One notable example is María Turuel, better known as Mery Turuel, who has amassed nearly a million followers. She has once again teamed up with Carrefour, the familiar French supermarket chain, to bring fresh fashion to shoppers.
The Mery Turuel CarrefourTEX line stands out as one of the most searched collections on the Carrefour website. It features a broad autumn and winter lineup that carries the name London is calling. This collaboration marks the fifth time the influencer has worked with the fashion label associated with Carrefour TEX, underscoring a strong, ongoing partnership that resonates with fans and customers alike.
warm sweaters
With temperatures dipping, interest in cozy pieces rises, and several standout options capture attention. One highlight is a cable knit sweater featuring a Perkins collar and long sleeves. Made from acrylic and presented in an ecru tone, it is attractively priced at 22.99 euros and fits seamlessly into many wardrobes while delivering comfort and style.
For a versatile base that pairs with nearly any outfit, the classic Perkins sweater with a funnel neck is a smart pick. Available in gray, black, blue, or ecru, it is priced at 12.99 euros. This piece is likely to become a staple in winter wardrobes due to its simplicity and easy layering potential.
If chenille fabrics appeal, another model offers long sleeves with an open neckline and comes in pastel hues such as nectar in e colors that soften the overall look. This option is priced at 17.99 euros and suits both casual and refined ensembles.
Another choice focuses on an oversized silhouette with a woolen turtleneck, generous drop shoulders, and practical side openings. It comes in black, raw, light blue, nectar, and camel and is available for 19.99 euros, appealing to fans of roomy, comfortable knitwear.
Very wearable jackets
The jacket range includes a black animal print beige wool front button knit jacket priced at 19.99 euros, offering a stylish option that blends texture and pattern for a balanced look.
For colder conditions, a standout parka provides warmth with a zip fastener and a water repellent metallic hoodie. Its striking golden tone captures attention and is priced at 39.99 euros, making it a bold statement piece for outdoor wear.
Another option is a padded jacket featuring zips, black buttons, and distinctive openings on the sides. It presents a cleaner silhouette while maintaining practicality, also priced at 39.99 euros.
Overall, the collection curated by Mery Turuel for Carrefour TEX merges accessibility with fashion-forward elements. The line emphasizes autumn and winter readiness, emphasizing comfortable fabrics and versatile styles suitable for a wide range of occasions. The collaboration demonstrates how influencer partnerships can translate into tangible wardrobe options for everyday life while maintaining affordability and a touch of trend-driven appeal. (Citation: Carrefour TEX collaboration overview)