Ksenia Sobchak, the Russian journalist and public figure, attended the launch event for the 1811 Eighteen One One brand. The brand’s press service shared details of the evening with Socialbites.ca, painting a vivid picture of the gathering held at a notable Moscow venue.
On November 30, the Smirnov House in Moscow became the backdrop for a special presentation: a limited New Year’s collection created to honor the iconic stage work of Tchaikovsky, The Nutcracker. The collection drew inspiration from the festive mood of the classic ballet, weaving together contemporary fashion and timeless ballet imagery. The guest of honor for the night was Ksenia Sobchak, who chose a pristine white dress that captured the event’s holiday spirit. Her ensemble featured a voluminous, puffy silhouette that exuded elegance, complemented by black heeled boots that added a modern edge. Her hair was styled in a low, polished bun, and makeup was applied to enhance a sophisticated evening look. A photographer from a brand-focused blog captured Sobchak’s appearance, and the image quickly circulated in comments across social media.
Commenters on social platforms offered a chorus of praise and playful recognition. Observers described Sobchak as radiant in white, called the look a perfect bridal-inspired moment, and complimented the dress’s flattering tone and silhouette. Phrases such as Bride, White suits you very well, Very beautiful, and White dress suits you very well appeared repeatedly, underscoring the crowd’s positive reception and the event’s fashion-forward mood.
The guest list showcased a blend of fashion professionals, media personalities, and influential public figures. Svetlana Bondarchuk, Zara, Glucose, Masha Fedorova, Alexander Rogov, Ksenia Solovyova, Alexey Zhidkovsky, Alexander Arutyunov, Madonna Moore, Daria Klyukina, and other notable attendees completed the evening, contributing to a vibrant atmosphere of style, conversation, and mutual admiration. The program culminated with a live performance featuring Angelika Varum, whose show was accompanied by ballet-style choreography that echoed the collection’s artistic theme.
Earlier in her career, Sobchak had appeared on the runway wearing a dress with a daring neckline, signaling her willingness to explore bold fashion choices and to balance public appearances with a keen sense of personal style. The event, its fashion-forward ambiance, and Sobchak’s striking outfit together underscored the brand’s aim to fuse high fashion with cultural storytelling, leveraging the allure of a timeless ballet motif to create a memorable shopping and social moment for attendees and viewers alike.