British actor Jude Law and his 25-year-old son Rafferty Law posed for the fall-winter collection of Italian menswear brand Brioni. This was reported by ANSA.
Both Jude and Rafferty confirm a strong alignment with Brioni, illustrating different facets of what it means to be a modern gentleman, according to Norbert Stumpf, Design Director at Moderna Brioni.
Dutch photographer Annemarieke Van Drimmelen led the filming of the campaign, which took place in London. The shoot aimed to capture a personal, deeply connected dynamic between the two actors as they showcased the new Brioni lineup. It marks the second collaboration between Jude Law, Rafferty Law, and the Italian brand.
Van Drimmelen shared that collaborating with Brioni allowed her to reveal a more intimate side of the relationship between the father and son during the second shoot. The actors felt at ease wearing the collection, which highlighted a blend of classic tailoring and contemporary flair.
Rafferty Law admitted feeling natural in the garments chosen for the shoot, underscoring how Brioni’s designs align with a confident, modern style for younger validations of sophistication.
In related fashion news, Bradley Cooper has recently become an ambassador for the Louis Vuitton watch line, a sign of how luxury brands continuously pair celebrity partnerships with premium product lines to reach discerning audiences.